What are the roles of consumers?

1. Purchasing: Consumers play a crucial role in the economy by purchasing goods and services. Their buying decisions drive demand and influence the production of goods and services.

2. Feedback: Consumers provide feedback to businesses about their products and services, helping them improve and innovate. This feedback can be in the form of reviews, surveys, or direct communication with the company.

3. Advocacy: Consumers can advocate for causes they care about, such as sustainability, fair labor practices, or animal welfare. By supporting companies that align with their values, consumers can drive positive change in the marketplace.

4. Decision-making: Consumers make decisions about what products to buy, where to shop, and how to spend their money. These decisions can have a significant impact on businesses and the economy as a whole.

5. Education: Consumers can educate themselves about products, services, and companies to make informed decisions. By staying informed and aware of their rights as consumers, individuals can protect themselves from fraud and make better purchasing choices.