#public-relations

Organisations undertake public relations activities with the sole purpose of generating publicity, not only for products and services but also for good corporate responsibility initiatives they are involved in. The function of publicity, public relations and advertising are all attempts to create a favourable brand reputation so as to gather support for the organisation. In your capacity as a public relations practitioner, answer the following questions:

Organisations undertake public relations activities with the sole purpose of generating publicity, not only for products and services but also for good corporate responsibility initiatives they are involved in. The function of publicity, public relations and advertising are all attempts to create a favourable brand reputation so as to gather support for the organisation. In your capacity as a public relations practitioner, answer the following questions:

Organisations undertake public relations activities with the sole purpose of generating publicity, not only for products and services but also for good corporate responsibility initiatives they are involved in. The function of publicity, public relations and advertising are all attempts to create a favourable brand reputation so as to gather support for the organisation. In your capacity as a public relations practitioner, answer the following questions:

You have been appointed by the Independent Election Commission (IEC) to develop a public relations plan for their 2024 election registration campaign, to assist them in increasing the number of registered voters in South Africa. Your plan must consist of the following items: • Research: Conduct research about the IEC voter registration in South Africa and on voter apathy, and summarise, in one paragraph, your findings. Please reference your work. (4 marks) • Objectives: Provide two objectives of this plan, guided by the request from the IEC. (2 marks) • Programming: Provide an action plan for your plan that details the series of events you will use to achieve the objectives. (6 marks) • Evaluation: Explain how you will evaluate your plan to ensure that your objectives have been achieved.

Practical guidelines for public relations practitioners working in campaigning organisations [4 marks] 3.1 You have been requested by the National Union of Mine Workers (NUMW) to brief their public relations officer (PRO). Advise him/her on four practical guidelines that can be applied in their new portfolio.

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