One practical example of the benefits of strategic management can be seen in the case of two competing businesses in the same industry.
Business A practices strategic management by regularly analyzing market trends, identifying opportunities for growth, setting clear goals and objectives, and developing a strategic plan to achieve them. This includes conducting regular SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis, monitoring competitors, and adapting their strategies accordingly.
On the other hand, Business B does not have a strategic management approach and operates on a day-to-day basis without a clear long-term plan. They may react to market changes as they occur but do not have a proactive strategy in place.
Over time, Business A's strategic management approach allows them to capitalize on emerging trends, expand into new markets, and stay ahead of competitors. They are able to make informed decisions based on data and analysis, leading to sustainable growth and profitability.
In contrast, Business B struggles to keep up with market changes, loses market share to competitors, and faces challenges in adapting to new technologies or consumer preferences. Without a clear strategic direction, they may find themselves falling behind and struggling to survive in a competitive market.
Overall, the benefits of strategic management for Business A include increased competitiveness, improved decision-making, better resource allocation, and sustainable growth. By having a clear strategic plan in place, they are able to navigate challenges, seize opportunities, and achieve long-term success.