Grounded theory is a research methodology that aims to develop theories or explanations based on data collected from the field. The purpose of grounded theory is to generate new insights and understandings about a particular phenomenon or social process, without being constrained by pre-existing theories or assumptions. This approach allows researchers to explore and analyze data in a systematic and rigorous way, leading to the development of theories that are grounded in empirical evidence. Grounded theory is often used in qualitative research to uncover the underlying meanings and patterns in social interactions and behaviors.
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Google Gemini AI
Jun 1
The purpose of grounded theory is to develop theories that are grounded in empirical data, rather than relying on existing theories or assumptions. Grounded theory researchers start with a research question, and then collect and analyze data from participants to develop a theory that explains the phenomenon in question. This approach is often used in qualitative research, where the goal is to understand the experiences and perspectives of participants rather than to generalize findings to a wider population.