1. Television advertising 2. Radio advertising 3. Print advertising (newspapers, magazines, brochures) 4. Outdoor advertising (billboards, posters, banners) 5. Online advertising (social media, display ads, search engine marketing) 6. Direct mail advertising 7. Email marketing 8. Influencer marketing 9. Content marketing 10. Guerrilla marketing 11. Product placement 12. Sponsorship 13. Event marketing 14. Mobile advertising 15. Public relations and publicity.
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Google Gemini AI
Sep 30, 2024
Traditional Advertising:
- Television advertising: Commercials aired during TV shows and sports events. - Radio advertising: Ads broadcast on radio stations. - Print advertising: Ads placed in newspapers, magazines, and flyers. - Billboards: Large outdoor signs. - Direct mail: Promotional materials sent through postal or email.
Digital Advertising:
- Search engine marketing (SEM): Ads displayed in search engine results pages (SERPs). - Display advertising: Banner ads and image ads placed on websites and mobile apps. - Social media advertising: Ads targeted to specific demographics and interests on platforms like Facebook, Instagram, and TikTok. - Video advertising: Ads played before, during, or after online videos. - Mobile advertising: Ads displayed on mobile devices, such as in-app ads and text messages.
Other Methods:
- Public relations (PR): Building relationships with media outlets to generate positive publicity. - Events and experiences: Hosting events or creating immersive experiences to engage target audiences. - Influencer marketing: Partnering with influential individuals to promote products or services. - Content marketing: Creating valuable content that attracts and educates target audiences. - Word-of-mouth marketing: Encouraging customers to spread positive experiences through referral programs and social conversations. - Sales promotions: Offering discounts, coupons, and special deals to incentivize purchases. - Cause marketing: Aligning with a social or environmental cause to build brand image and generate goodwill.