Operant conditioning?

Operant conditioning is a type of learning in which behavior is strengthened or weakened by the consequences that follow it. This theory was developed by psychologist B.F. Skinner, who believed that behavior is shaped by the consequences that follow it.

In operant conditioning, behaviors that are reinforced (rewarded) are more likely to be repeated in the future, while behaviors that are punished are less likely to be repeated. Reinforcement can be positive (adding a reward) or negative (removing an aversive stimulus), while punishment can be positive (adding an aversive stimulus) or negative (removing a reward).

Overall, operant conditioning is a powerful tool for shaping behavior and is used in a variety of settings, including education, parenting, and therapy.