Explain a recent instance where the media hepled set agenda on an issue the public had no prior interest in Kenya ?

One recent instance where the media helped set the agenda on an issue the public had no prior interest in Kenya was the coverage of the controversial Building Bridges Initiative (BBI). The BBI was a constitutional reform process initiated by President Uhuru Kenyatta and former Prime Minister Raila Odinga in an effort to address political and social issues in the country.

Initially, the BBI did not receive much attention from the public, as many Kenyans were focused on other pressing issues such as the COVID-19 pandemic and the struggling economy. However, the media played a crucial role in bringing the BBI to the forefront of public discourse by providing extensive coverage and analysis of the process.

Through news reports, opinion pieces, and talk shows, the media highlighted the potential impact of the BBI on Kenya's political landscape and governance structure. This coverage sparked public interest and debate, leading to increased awareness and engagement on the issue.

As a result of the media's agenda-setting role, the BBI became a prominent topic of discussion among Kenyans, with citizens expressing their views and opinions on the proposed constitutional changes. Ultimately, the media's coverage of the BBI helped shape public opinion and influence the direction of the reform process in Kenya.