One example of data privacy is when a company collects personal information from its customers, such as names, addresses, and credit card details, and ensures that this data is securely stored and protected from unauthorized access. The company may implement measures like encryption, firewalls, and access controls to safeguard the data and prevent any potential breaches. Additionally, the company may have a privacy policy in place that clearly outlines how the collected data will be used and shared, and gives customers the option to opt out of certain data collection practices. This ensures that the customers' personal information is kept private and used only for the intended purposes.